{"title":"Purpose of using social media by industrial classification (NACE Rev. 2), social media, observations and year","variables":[{"code":"SNI2007","text":"industrial classification (NACE Rev. 2)","values":["SA","10-33","35-39","41-43","45-47","49-53","55-56","58-63","64-66","68","69-82+95.1exkl.75"],"valueTexts":["all industries","manufacturing","energy and recycling","construction","wholesale and retail trade; repair of motor vehicles and motorcycles","transport and storage","hotels and restaurants","information and communication","financial and insurance activities","real estate companies","other service companies (SNI 69-74, 77-82, 95.1)"]},{"code":"SocialaMedier","text":"social media","values":["NV30","NV31","NV32","NV33","NV34","NV35"],"valueTexts":["develop corporate image externally or promote enterprise products","exchange of views, opinions or knowledge within the enterprise","staff recruitment","obtain customer opinions","involve customers in the development or innovation of goods or services","cooperation with business partners or other organisations"]},{"code":"ContentsCode","text":"observations","values":["NV0116BL","NV0116BM"],"valueTexts":["Share of enterprises, percent","Margin of error, ±"]},{"code":"Tid","text":"year","values":["2013","2015"],"valueTexts":["2013","2015"],"time":true}]}